We just can’t help it! Comparing ourselves to others is the most human of emotions. We measure our own social and personal worth based on how we stack up – our lives, our attractiveness, intelligence, success – and if we compare better or worse! But it can also make us…
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Social media has had a profound influence on how businesses manage their public relations and engage customers online. In Social PR – The Fusion of PR And Social Media we have gathered the best minds in social media marketing to examine how entrepreneurs can harness the power of social media to promote their brands and differentiate themselves from the competition.
Business owners accept that they must utilize social media as an integral part of their public relations if they want to converse with their audience, compete with their competitors and to promote their business. But, for many, leveraging these platforms in their favor can be challenging. Which platforms are the most relevant for your brand? How can you engage users? How can you stay up-to-date on these ever-changing mediums? What separates your brand online? All of these questions are tackled head-on in the first must-read book for the next generation of social media public relations professionals.
Social PR is edited by Kizzi Nkwocha, celebrity publicist, author and journalist.
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Kizzi Nkwocha is the editor of The Energy Healing Magazine and publisher of The Property Investor and Gold, Oil and Diamonds, the net’s fastest growing wealth creation publication. Kizzi Nkwocha made his mark in the UK as a publicist, journalist and social media pioneer. As a widely respected and successful media consultant he has represented a diverse range of clients including the King of Uganda, and Amnesty International. Nkwocha has also become a well-known personality on both radio and television. He has been the focus of a Channel 4 documentary on publicity and has hosted his own talk show, London Line, on Sky TV. He has also produced and presented both radio and TV shows in Cyprus and Spain.